Psychology 101 would have this to say ” The brain remembers what it least expects, so deliver the unexpected “.
If you do not expect the unexpected you will not find it, for it is not to be reached by search or trail. If one were to give into the naughtiness of phonetics, the word surprise itself ends with prise (easily identifiable as prize). Surprise is the greatest gift which life can grant us.
A stream of beautiful experiences remain hidden in the untried, the untread, the unexplored. Be it an unusual concept car parked in a mall, a work of art, a new item on your restaurant menu, the conversation that you have with your daughter..distill them from the routine and see the essence that stands out. When we begin to wear a lens that looks at things NOT in the way you think it to be but in the way it actually is, without any bias or prejudice, pleasant surprises begin to present itself.
“What a lovely surprise to finally discover how unlonely being alone can be.” – Ellen Burstyn
A quick Pop Quiz – Do you prefer when:
A) Things go according to plan?
B) When the unexpected happens?
Most of us pick control and predictability. Yet research reveals a counterintuitive truth: surprise is the key that unlocks growth, innovation, and connection. It is also the secret ingredient in our best memories.
Surprise is perhaps the world’s least understood and most intriguing emotion. Shifting our perception of surprise lets us thrive in the face of uncertainty. Surprise acts as a shortcut that turns a typical product into a meaningful experience, a good idea into a viral one, awkward small talk into engaging conversation, and daily life into an adventure.
Our understanding of predictability needs an upside down look.
Ready to be surprised?
ENDS